Top Drawing & Coloring Apps on iOS in Australia: Q4 2024

In the fourth quarter of 2024, the drawing and coloring app category on iOS in Australia saw notable trends in downloads, revenue, and active users. Here's a closer look at the top five applications, with data provided by Sensor Tower.

Color by Number：Coloring Games from Wildlife Studios demonstrated strong performance with weekly revenue peaking at about $5.4K by late December. The app's weekly downloads increased steadily, reaching over 8.5K in the week of December 23. Active users rose from 13.4K at the start of the quarter to over 20.8K by the end.

Color Pop AI - Coloring Book by MWM experienced an upward trend in weekly revenue, starting at approximately $5.3K and growing to about $7.5K by the end of December. Downloads surged significantly in the latter half of the quarter, with a peak of 8.5K in the final week. Active users increased from 12K to over 21K.

Zen Color - Color By Number from Oakever Games maintained a consistent performance in revenue, with a slight uptick to $622 at the quarter's close. Weekly downloads showed growth, peaking at 5.6K in December. Active user numbers also rose, ending the quarter at approximately 21.8K.

Eye Color Mix by Crazy Labs saw a gradual increase in downloads, reaching a peak of 4K mid-December. The app's active users followed a similar trend, growing from 2.9K to 6.5K by the end of the quarter.

Phone Case DIY, also by Crazy Labs, had a varied download pattern, starting strong with 5.2K downloads and closing the quarter at 2.5K. Active users fluctuated but finished at 9.1K, indicating a resurgence in engagement.

For more detailed insights into app performance, visit Sensor Tower's platform.